(R)evolution Roundtable Series
Business Development Strategies roundtable (new business and account penetration)
09:00 - 09:45 Tuesday 1st February 2022
This event is a 45-minute interactive, roundtable discussion for recruitment leaders to pull apart the elements of great recruitment BD strategies, how that aligns with your social media and marketing plan and what needs to be done to get better ROI from your sales activity.
Directors and Owners of recruitment businesses (sessions available for both TRN members and non-members).
About this session
Covid has reminded us all of the importance of effective business development. Not just doing lots of BD activity and hoping something might stick, but having an embedded strategy in place to drive not only new business generation, but also customer retention and account penetration.
In this session, we will be covering everything BD including:
- An introduction to Operation Phoenix (a recruitment BD operating model)
- How to link social media, marketing and sales
- How to measure marketing outputs
- The elements of a great BD strategy
- Automation and Outsourcing
- Customer Heatmaps and growing key accounts
The TRN family
The Recruitment Network is not just about us though, but about the thousands of recruitment professionals who make up the membership who collaborate and support each other every day.
We are proud to be part of an ecosystem united by a common goal - to make a positive difference.
In fact, this is one of the 5 core values that makes up the DNA of the TRN community:
Be the Best I Challenge and Disrupt I Enjoy the Journey I Family First I Make a Difference
Meet some of the TRN team...