(R)evolution Roundtable Series
Key Account Management: Maximising Client Lifetime Value
09:00 - 09:45 Thursday 29th September 2022
Led by James Osborne of The Recruitment Network, this event is a 45-minute interactive, roundtable discussion about how to build and implement an effective strategic account management process in your recruitment business.
Directors and Owners of Recruitment Businesses (sessions available for both TRN Members and non-members)
About this session
The key to real scalability and sustainability in a recruitment business is our ability to both lock in and penetrate within our existing customer base. In this session we will be exploring the different components of effective account management that focuses on building long term profitability and maximising the value of every customer, where we will look at:
- Understanding the Power of Customer Lifetime Values (CLVs)
- Operation Goldmine™
- Cross Selling and Up Selling
- The ABC Model™
- Measuring Customer Profitability and Contribution
- The Stickability Factor
The TRN family
The Recruitment Network is not just about us though, but about the thousands of recruitment professionals who make up the membership who collaborate and support each other every day.
We are proud to be part of an ecosystem united by a common goal - to make a positive difference.
In fact, this is one of the 5 core values that makes up the DNA of the TRN community:
Be the Best I Challenge and Disrupt I Enjoy the Journey I Family First I Make a Difference
Meet some of the TRN team...